信息管理中的战略经济.pptVIP

Introduction to Information Strategy and Economics;Agenda;Teaser…;Teasers…;More teasers…;What you will learn ;Course structure;Teaching Style;The 3 P’s (your role);Grading;Class participation;Class participation;Assignments;Final exam;Pointers for success;Feedback;Agenda;Learning objectives;Detailed plan;What is Strategy?;What is Strategic Management;Strategy vs. operational effectiveness;Operational effectiveness;Strategic positioning;Key issues;The Six principles;The Dotcom follies; ;What is a B