浅议现代书籍设计中传统书法的应用.docVIP

浅议现代书籍设计中传统书法的应用 摘要 传统书法是我国的一门具有文化内涵的艺术，以线条、笔墨为主的艺术语言，是一门独立的造型艺术，是体现民族传统文化精神的艺术。中国书法是借助于汉字的书写，通过高度概括的抽象的点、画线条，表现事物以及书法家对生活的情感体验的一种精神艺术。书法应用在书籍设计有独特的优势，书法具有显著的民族特色，是中国文化的代表之一，而且书法具有形式和装饰美感。书法是以线条为构架和规律的艺术，在图形和自由性方面，书法能够很好的表达书籍设计的内涵和韵味。 文中结合吕敬之的封面设计，说明书法的抽象表现形式和形式美感，反映出中国人的思想观念、生活观念和民俗心态。在书籍设计中借鉴书法艺术可以丰富书籍的表现形式，提高书籍本身的艺术价值与文化内涵。书法本身具有明确的说明性，可以直接将书籍的名称传达出来，通过设计加强视觉形象，已达到宣传的功效。最后探讨书法在书籍设计中的应用特点，以及在全球化的今天在文化的竞争潮流中书法未来的发展方向。 关键词：书籍设计；封面设计；书法；文化；形象 A Discussion on Traditional Chinese calligraphy apply in Modern Book Design ABSTRACT Traditional calligraphy is an art that have cultural connotation in China, with line, ink primarily artistic language, is an independent modelling art and reflects the traditional national culture spirit of art. Chinese calligraphy is the art of Chinese handwriting, it is a kind of spirit art that expression of life things and calligrapher emotio experience through the highly generalization of abstract dots, painting line. Calligraphy application in books design has unique advantages.Calligraphy has significant national characteristics, is the representative of Chinese culture, has form and decorative beauty. Calligraphy is line for architecture and regulation of the art, in graphics and freedom of expression, calligraphy can design connotation and lasting appeal books. This paper LvJingZhi cover books design, illustrate calligraphy abstractions of form and form aesthetic feeling, reflects Chinese concepts, outlook on life and folk psychology. Books design apply calligraphy can enrich the calligraphy art form, improve the books with artistic value of the book itself cultural connotation. Calligraphy itself has clear demonstrative, can directly conveyed, The name of the books through the design has reached the visual image, strengthening propaganda effect. Finally discusses the application of calligraphy in books design characteristic, as well as in the globalization today and the culture of competition tide the calligraphy develop in the futur