麦肯锡－案例库Deploying Best practice in price Increase Execution.pptVIP

Deploying Best Practices in Price Increase Execution EXECUTIVE SUMMARY CONTENTS IN MANY INDUSTRIES, PRICE IS A CRUCIAL LEVER TO ACHIEVING HEALTHY PROFIT MARGINS HOWEVER, THE TYPICAL APPROACH TO PRICE INCREASE EXECUTION OFTEN RESULTS IN POOR BENEFIT CAPTURE TO REALIZE SUBSTANTIAL PRICE INCREASE BENEFITS, AN EFFECTIVE PRICE MANAGEMENT SYSTEM MUST BE IN PLACE A PRICE INCREASE EXECUTION IS THE FIRST STEP TO “KICKSTARTING” AN EFFECTIVE PRICE MANAGEMENT SYSTEM DEPLOYING BEST PRACTICES IN EXECUTION HAS NEAR-TERM BENEFITS … … AS WELL AS LONG-TERM BENEFITS CONTENTS BEST PRACTICES IMPROVE 4 ELEMENTS OF SUCCESSFUL PRICE INCREASE EXECUTION THE IMPACT OF BEST PRACTICES IN SKILL-BUILDING THE IMPACT OF BEST PRACTICES IN WILL-BUILDING THE IMPACT OF BEST PRACTICES IN COMMUNICATIONS THE IMPACT OF BEST PRACTICES IN CONTROL CONTENTS TEAM STRUCTURE FOR PRICE INCREASE EXECUTION A DISCIPLINED WORK PLAN IS CRITICAL TO PRICE INCREASE EXECUTION CONTENTS EXAMPLES OF BEST PRACTICES IN SKILL-BUILDING EXAMPLES OF BEST PRACTICES IN WILL-BUILDING EXAMPLES OF BEST PRACTICES IN COMMUNICATION EXAMPLES OF BEST PRACTICES IN CONTROL ST-262407815/010413SgzasHR1 Unit of measure * Footnote Source: Source ST-262407815/010413SgzasHR1 CONFIDENTIAL Document Date This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from McKinsey Company. This material was used by McKinsey Company during an oral presentation; it is not a complete record of the discussion. Practice development April 2001 CONFIDENTIAL This report contains information that is confidential and proprietary to McKinsey Company and is solely for the use of McKinsey Company personnel. No part of it may be used, circulated, quoted, or reproduced for distribution outside McKinsey Company. If you are not the intended recipient of this report, you are hereby notified that the use, circulation, quoting, or reprod