修辞和形象摄影_rhetoric and iconic photography.pptVIP

Rhetoric and Iconic Photography Jacob Dickerson Visual Rhetoric February 26, 2009 Overview What is an icon? What is iconic photography? How do iconic photographs work rhetorically? How can we use this? What is an Icon? A sign that “makes you think of something else because the sign resembles that thing” (Brummett, 2006, p. 10). “An image that refers to something outside of its individual components” and “has great symbolic meaning for many people” (Sturken and Cartwright, 2009, p. 36). The word icon “is applied to a wide range of images ... [which] articulate varied yet overlapping cultures” (Hariman and Lucaites, 2007, p. 27). Some Icons… What is Iconic Photography? “Photographic images … that are widely recognized and remembered, are understood to be representations of historically significant events, activate strong emotional identification or response, and are reproduced across a range of media, genres or topics” (HL, 2007, p. 27). What is Iconic Photography? What is Iconic Photography? Hariman and Lucaites (2007) also point out that iconic photos have five particular elements of visual rhetoric: Aesthetic Familiarity Civic Performance Semiotic Transcriptions Emotional Scenarios Contradictions and Crises How Are These Images Rhetorical? They can “articulate and [shape] public knowledge through offering interpretive and evaluative versions of who does what to whom, when and where” (Gallagher and Zagacki, 2007, p. 115). How Are These Images Rhetorical? They can “[evoke] common humanity … that [challenge] established images” (Gallagher and Zagacki, 2007, p. 117). How Are These Images Rhetorical? They “may disclose particular aspects of human beings as they confront the world in the here-and-now” (Gallagher and Zagacki, 2007, p. 124). How Are These Images Rhetorical? They can make “visible abstract concepts such as democracy and freedom by showing their opposites” (Gallagher and Zagacki, 2007, p. 128). How Are These Images Rhetorical? They can serve as a “politica