LBS的原理与应用.pptVIP

The theory of Location Based Service(LBS) and its applications * contents: 1. The generation and definition of LBS 2.The development of LBS in domestic in recent years 3. The main application field of LBS * * 1. The generation and definition of LBS * Information service Anytime Anything Anywhere Anydevice LBS is the inevitable product of the mobile Internet. The definition of LBS should meet the following conditions: 1) Ensure the users current location; 2) The service content is closely related to the position, which is based on the results of the analysis of geographic information; 3) Users can access services from mobile terminal; 4)The service contents are be sended to the terminal through a communication network. * 2.The development of LBS in domestic in recent years (1) Telecom operators China Mobile : Qin Zi Tong(2004) , Mobile phone map(2006) China Unicom : Guan Ai Zhi Xing (2004), GPS navigation service for car(2005) * * * 2.The development of LBS in domestic in recent years (2) Map service provider companies: Gao De , Lin Tu , Si Wei Tu Xin , Yi Tu Tong The main application fields of their product: navigation, Logistics distribution, Intelligent transportation, The public security patrol * 2.The development of LBS in domestic in recent years (3) Service provider * 3. The main application field of LBS LBS Application entertainment Life service profession business social contact * entertainment check-in pattern * * Monopoly game mode(大富翁游戏模式) entertainment 16Fan（一路疯） 返回 * Life service provide the customers with news, weather, transportation information，hotel， restaurant， entertainment Places and so on. * * * 返回 * social contact:?site dating, timely communication 兜兜友 返回 * business application Introduce preferential information （Group Tabs） LBS+Group buying（Getyowza） The store model（Shopkick） 返回 * profession ?application The public transportation industry * profession ?application The taxi industry * p