DefiningMarketingforthe二一stCentury幻灯片.pptVIP

  • 2
  • 0
  • 约小于1千字
  • 约 29页
  • 2018-02-22 发布于天津
  • 举报
MARKETING MANAGEMENT 12th edition;Chapter Questions;What is Marketing?;What is Marketing Management?;For an exchange to occur…..;What is Marketed?;Demand States;Key Customer Markets;The marketplace isn’t what it used to be….;Company Orientations;Marketing Management Tasks;MARKETING MANAGEMENT 12th edition;Chapter Questions;Improving Value Delivery the Japanese Way;3 V’s Approach to Marketing;Benchmarks;Core Business Processes;Characteristics of Core Competencies;Challenges Facing CMO’s;Levels of a Marketing Plan;Corporate Headquarters’ Planning Activities;Good Mission Statements;Major Competitive Spheres;Rubbermaid Commercial Products, Inc.;Motorola;eBay

您可能关注的文档

文档评论(0)

1亿VIP精品文档

相关文档