丰田汽车物流模式研究.docVIP

摘 要 近年来，中国汽车工业高速增长，汽车物流市场前景广阔，汽车物流已经从流通领域渗透到汽车制造领域，汽车物流中的第三方物流也在迅速的崛起，加快了汽车物流的发展，资源整合将使汽车物流具有更广阔的发展空间。我国汽车制造企业现行的主要物流模式是供产销一体化的自营模式，在这种模式下，汽车制造企业对生产以及分销拥有完全的控制权，能够掌握第一手客户信息。但是随着市场的发展，业务的扩大，这种模式不但加重了汽车制造企业资金的负担，降低了汽车整车及备件销售物流的效率，而且忽视了信息化的重要性和对第三方物流的利用，导致了汽车整车及备件在销售物流过程中费用过高。而国际上一些知名汽车制造企业则十分重视汽车物流，他们千方百计降低物流成本，拓宽利润空间。 论文通过理论和实践两个方面，对丰田销售物流的发展进行研究和论证，根据实际发展状况分析中国汽车物流发展的现状、存在的问题，进而提出我国汽车物流建设的途径与对策，及汽车企业选择合适的物流模式方式。 关键词 销售物流，第三方物流，物流模式  ABSTRACT In recent years, the rapid growth of Chinas auto industry and broad market prospects of the automotive logistics automotive logistics from the circulation to penetrate into the field of automotive manufacturing, automotive logistics third party logistics is growing rapidly rise, and to accelerate the development of automotive logistics, resource integrationautomotive Logistics has a broader space for development. Chinas automobile manufacturing enterprises existing logistics model for integrated production and marketing of self-mode In this mode, the car manufacturer has complete control over the production and distribution, to be able to gain first-hand customer information. But with the market development, business expansion, this model not only increases the burden on the automobile manufacturing enterprise funds, reduce the efficiency of the automobile and spare parts distribution logistics, and neglect the importance of information technology and third-party logistics use, leading to the high cost of automobile and spare parts distribution logistics process. Some well-known international car manufacturer attaches great importance to the automotive logistics, they do everything possible to reduce logistics costs and expand profit margins. Papers, both theoretical and practical aspects of the development of Toyotas sales logistics research and demonstration, analysis based on the actual development of the development status of Chinas auto logistics problems and the main mode of the automotive logistics, and then proposed