数字化转型-向十亿美金公司出发(英文版)-第一章_第二章.docVIP

MITSloan MANAGEMEN T DIGITAL TRANSFORMATION: A ROADMAP FOR BILLION-DOLLAR ORGANIZATIONS FINDINGS FROM PHASE 1 OF THE DIGITAL TRANSFORMATION STUDY CONDUCTED BY THE MIT CENTER FOR DIGITAL BUSINESS AND CAPGEMINI CONSULTING  2 ? 2011 MIT Center for Digital Business and Capgemini Consulting Contents ? 2011 MIT Center for Digital Business and Capgemini Consulting 3 1 The Study 06 2 Common pressures; different results 08 ? Common pressures to begin digital transformation ? Different digital transformation speeds and different results Case Study: Finding new opportunities for digital transforma