The Science of Social Psychology社会心理学的科学.pptVIP

ATP: Social Psychology: Lecture 1 The Nature of Social Psychology The goals of the lecture series NOT To cover everything in text. Chapters 1 through 11 must be read and learnt. Any part of Chapters 1 through 11 may be examined. TO Illustrate active engagement with the material. Lecture structure Why bother to study social psychology? What social psychology is. Methods in social psychology Why bother with social psychology? 1. To get better grades. 2. To avoid the pitfalls of specialisation. 3. Because all human science is social psychological, e.g., Orne’s (1971) demand characteris