中海地产品牌调研知识讲稿.ppt

This chart was presented to us by one of our major clients. we have adapted it for this presentation. Research has gone beyond simply the provision of information, into providing insights - preferably insights which no other company has. This approach fits with Research International’s Marketing Knowledge approach of integrating and using our knowledge of different projects, clients, business issues, markets and all relevant experience to provide a stream of knowledge for clients. It is our definition of what we are trying to achieve for you through consumer understanding. So whilst basic fac