(经贸英语文章选读)UNIT 8Corporate Culture.ppt

CONTENTS TEACHING AIMS After studying this unit, you are required to Have a general idea of what corporate culture is. 2. Understand the three types of innovation . 3. Have a general idea of what Walmart culture is. TEXT A Reading Comprehension Read the following sentences and decide whether they are true（T) or false（F)． 1. In the author’s opinion, corporate culture is typically created unconsciously, based on the values of the employees of an organization. ( ) 2. Hewlett-Packard is a company whose corporate culture is based on respect for others, a sense of community, plain hard work. ( ) 3. Southwest is the largest airline in the world by number of passengers carried per year (as of 2009). ( ) TEXT A New Words and Expressions: 1. faculty n. 能力, 才能；官能，天赋 The generic woman appears to have an extraordinary faculty for swallowing the individual. 一般妇女在婚后似乎有特别突出的抑制个性的能力。 2. norm n. 规范，基准；定额，分配之工作量 The media made it into a scandal when, really, its many students Friday night norm. 媒体使它成为一丑闻的时候，真的，它是许多学生的星期五晚上标准。 TEXT A New Words and Expressions:  3. expend vt. 花费；消耗；用光；耗尽 I expended energy, time, and care on my work. 我把精力、时间和心血花在工作上。 4. zealous adj. 热心的，热情的，积极的 The children made zealous efforts to clean up the house for the Christmas party. 为了准备圣诞聚会，那孩子热心地忙着打扫房屋。 TEXT A New Words and Expressions: 5. demeanor n. 风度；举止；行为 The old soldier never lost his military demeanor. 那个老军人从来没有失去军人风度。 6. radiate vt. 辐射；传播；流露 Most light sources do not radiate equally in all directions. 大多数光源并非在所有各方面都等量地辐射。 TEXT A New Words and Expressions: 7. vigilant adj. 警惕的；警醒的；注意的；警戒的 Many parents are vigilant when it comes to monitoring the movies their kids watch and the video games they play. 许多家长十分注意孩子们看的电影或玩的电子游戏内容，生怕有过分的情节。 8. distribute vt. 分配；散布；分开；把…分类 They distributed political pamphlets in the hall.