企业全球化案例(英语中文对照).pptVIP

LOGO LOGO LOGO LOGO Click to edit Master title style LOGO Click to edit Master title style LOGO Click to edit Master title style Business Globalization 成员： Challenges from globalization Challenge one: Globalization management ideas how to set up? Challenge two: How to improve the ability of globalization? Challenge three: Globalization team how to build up? Challenge four: How to promote innovation capacity? Challenge five: How to take advantage of strategic cooperation in the process of globalization to seize the opportunities? 1.Globalization management ideas how to set up? Typical case: Earlymiddle In microelectronics company is a member of the Chinese enterprisesglobal of a typical enterprise. Founded at the beginning of 1999, on the global chip fully research the market, based on the global select target market, ultimately determine the digital multimedia as a breakthrough in the field of chip. The companys operation mode using ” “ Silicon Valley, that is, from Silicon Valley venture capital model and the introduction of the companys stock option system and Silicon Valley business philosophy, for companies operating on the basis of globalization companys standard to require their own. The end of 2005 in NASDAQ in Earlymiddle. 2.How to improve the ability of globalization? Typical cases：Huawei Huawei is a worldwide localization business strategy. In order to get closer to their customers, listening to your customers needs and respond quickly, overseasfor, .hk/tb_chest 20, more than 100 countries. Huawei is also in the United States, India, Sweden, Russia, and by 12 research and Development Center, each of which research and development center of the differences in priorities and direction, clustered around the world technology, experience and talent for product research and development, a listing of their product, technology and global synchronization. Huawei also overseas 28 Regional Centre for training, technical staff for the local culture, a