从农产品生产看未来零售业发展（中英文）.pptVIP

* * * * * * * * * The modern retail expectations regarding Agricultural products 从农产品的生产看未来零售业的发展 * Customers are choosing the retailers who they trust, the one who sell qualitative and safe products at an affordable price 消费者会选择到可信度高的零售企业购物，因为这样的企业销售的产品质量好、安全并且价格合理。 * Quality and safety are not only those of the product itself, but most of all the coherence, the reliability and the perennity of all the supply chain ! 我们所说的质量和安全不仅指的是产品本身，还包括整个供应链的一致性、可靠性和长期性。 * Agriculture and food-processing in China are in mutation, from a production dedicated to auto-consumption to mass production 中国农产品和食品加工正在从自给自足式的生产向大规模的集中生产转变。 The situation is 目前的情况是 : Atomization of production sites 生产场所小而分散 Rare vertical integration 缺乏统一管理 Lack of technical knowledge of traditional producer 缺少传统生产的技术知识 Safety and Constancy of products can not be guaranteed 产品质量的安全性和持续性无法得到保障 * The agricultural products supply chain is weak and uncoordinated 农产品供应链能力弱并且不协调 The situation is 目前的状况是 : Ignorance of the market expectations and requirements 缺乏对市场需求及可预见性的了解 Too many middleman 中间商过多 No logistic organization 没有物流组织 Non secured supervising 缺乏可靠的监督和指导 Main part of the final product selling price is wasted in its supply chain 最终产品的主要部分—价格在供应链中逐渐提高 * The reorganization of the agricultural sector must go through implementation of safer tools and practices 农业的重组必须要采取更安全的措施和实践 Traceability 可追溯性 Quality insurance 质量保险 Auto control 自动控制 Hygiene 卫生 Sensitize producers that making safer products means lasting profits ! 对供应商来说，生产放心食品就意味着将有可持续的利润增长 Lasting commercial agreements 长期的商业合同 Access to new retailing networks 可涉足新的零售业网络 Sales of products with greater add-value 高附加值的产品销售 Export 出口 * The agricultural and food processing techniques are advanced but their spreading is limited : 农业和食品加工技术很先进，但是应用到实际生产的技术非常有限。 The goals are to 目标是 : Improve the profitability 改善收益性 Set Up quality standards 建立质量标准 Respect the environ