[效率商务电子邮件写作]Effective Business Email.pptVIP

* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * Question #4 The excerpt below is from a real business letter in which the writer does not choose his/her words effectively. What business letter style error has the author committed that could alienate the reader and prevent the company from achieving their desired result of retaining the advertiser’s business? A. The writer does not sound committed to his/her position. B. The writer is unclear about his/her expectations. C. The writer does not present bad news in a positive way. D. The writer uses sexist language. …If you do not complete and return this advertisement contract by December 21, 2002, you will not receive your advertising space in this years Capitol Lines. If we have not heard from you by this deadline, we will sell your advertisement space to some other client… Question #5 Many of you will soon be celebrating your high school graduation and your family may hire a company to provide the tables and equipment for the party. If you or your parents received a letter such as the one below from a company bidding for the right to supply your party, why might you and your parents choose to go with another company simply because of the way the excerpt is written? A. The writer uses jargon that the audience can’t understand. B. The writer incorrectly focuses on himself/herself instead of the audience C. The writer uses passive voice that weakens the forcefulness of his/her points. D. The writer did not use Spellcheck. …I am writing you about a change in our pricing policy that will save our company time and money. In an operation like ours, it costs us a great amount of labor time (and thus expense) to scrape and rinse our used tableware when it comes back from large parties. Also, we have incurred great expense on replacement of linens that have been ruined by stains that could have been soaked promptly after the party and saved. … Question #6 The excerpt below is the last paragra