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民生银行济南分行公司信贷业务风险管理_Image_Marked
目录
目 录
1 绪论······································································································1
1.1 研究背景·····························································································1
1.2选题目的与意义····················································································2
1.3研究现状·····························································································2
1.3.1国外文献综述··················································································2
1.3.2国内文献综述··················································································4
1.4研究思路与方法····················································································5
2 相关理论与模型·······················································································7
2.1客户风险管理理论·················································································7
2.1.1客户关系管理理论············································································7
2.1.2ABC风险管理理论···········································································7
2.1.3客户差异化管理理论·········································································8
2.1.4客户风险管理相关内容······································································8
2.2客户价值管理理论················································································10
2.2.1 比较利益理论·················································································10
2.2.2价值最大化理论··············································································10
2.2.3利益相关者理论··············································································11
2.3客户风险管理相关模型··········································································12
2.3.1大客户管理模型··············································································12
2.3.2SOM客户
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