Strategic Management Concepts amp;amp; Cases Eighth Edition Fred R资料.ppt

* Mgt 540 Research Methods There’s lies, damn lies, and statistics” Benjamin Disreli, popularized by Samuel Clements (Mark Twain) * Increase understanding Create order out of chaos Make sense of everyday occurences Improve decisions Function of “Science” Explain and predict Purpose of Research? * Influences on Research? Researcher’s Experience Researcher’s Biases Field Of Study Organization Stakeholders Academic Stakeholders Organization Politics Research Design Choices * Research Issues Access Issues of Power Ethics Personal versus Private Deceit Utilization * What is Management What are the implications for research? Is it what Organizations do? Is it how results are accomplished? Is it what individuals do? Is it how they do what they do? * Management has been viewed through … Classical View Functions of Management Taylor, Fayol, etc. Decision Theory Analytical techniques Simon, Cyert March Rise of quantitative techniques * Management has been viewed through … Work-Activity (Behavioral) Mintzberg Managing time and interpersonal skills Competencies Livingston, Peters and Waterman Critical Shotter, Weick Dynamic, social-construction * Philosophical Foundations Ontology Being (existence) What is it we’re investigating Is it “real” Is it “rational” Epistemology Nature of knowledge and understanding How do we investigate? Why? * Is Management Art or Science? Absent of clear boundaries Eclectic Boundary spanning Power based Action / Results oriented * Types of Research Pure (esoteric) Research Theory Discovery (e.g. Hawthorne Study) Invention (e.g. TQM) Reflection (e.g. Herzberg’s motivation framework) Dissemination Peer review / critique * Types of Research (cont.) Empirical Research Observation or experiment Verifiable or provable Applied What and why Action Research Process of research induces change Ideally, open-ended No finite solutions * Approaches to Research Qualitative (subjective / interpretive) Distinctions b