普华永道的全球娱乐和媒体业展望Global Entertainment and Media Outlook .doc

Global Entertainment and Media Outlook: 2002-2006 Executive Summary  United States Europe, Middle East, Africa Asia/Pacific Latin America Canada  Filmed Entertainment Television Networks: Broadcast and Cable Television Distribution: Station, Cable, and Satellite Recorded Music Radio and Out-of-Home Advertising Internet Advertising and Access Spending Business Information Magazine Publishing Newspaper Publishing Consumer Book Publishing Educational and Professional Books and Training Theme Parks and Amusement Parks Sports Global Entertainment and Media Outlook: 2002-2006 Forecasts and economic analyses of 13 industry segments The Global Entertainment and Media Outlook is a forecast for the 2002-2006 period of spending in 13 entertainment and media segments. Chapters covering each segment are also available on an individual basis. For ordering instructions, please refer to the next page of this book. Third Annual Edition – May 2002 2  GLOBAL ENTERTAINMENT AND MEDIA OUTLOOK: 2002-2006 Prepared and edited by: PricewaterhouseCoopers LLP (), a global professional services organization serving the entertainment and media industry as well as other industries. Authored by: Wilkofsky Gruen Associates Inc. (), a provider of global research and analysis of the media, entertainment, and telecommunications industries. Acknowledgements: For PricewaterhouseCoopers’ Entertainment and Media Practice: Kevin K. Carton, Global Leader James M. DePonte, Partner Scott Feinstein, Partner Stefanie Kane, Senior Manager For PricewaterhouseCoopers’ Entertainment and Media Practice marketing team: Peter Winkler, Managing Director Deborah Scruby, Director, Editorial Project Director on Outlook Laura Bobrik, Director For PwC Consulting for the Industry Analysis and Perspective: Saul Berman, Partner Lynn Kesterson-Townes, Director Many other professionals from PricewaterhouseCoopers’ Entertainment and Media Practice reviewed and contributed to this publication. For Wilkofsky Gruen Associates