Unit 2 Enquiries and Replies 商务函电教材PPT.ppt

English for International Business Communication;Unit Two;I. Teaching Aims and Requirements:;II. Resources/Materials: ;III. Study of the Background Knowledge:;III. Study of the Background Knowledge:;III. Study of the Background Knowledge:;III. Study of the Background Knowledge:;III. Study of the Background Knowledge:; IV. Study of the Specimen Letters: A: Key points, Useful Words and Expressions in Enquiries: York House Lawton Street Liverpool, ML3 2LL England Our Ref: CT-SH Your Ref: 15th January 19… China National Import Export Corp. Shanghai China ; 1. necessary components in an enquiry, (esp. for the first enquiry) How you obtained the addressee’s information, e.g. 1) Messrs. Brown Clark of this city inform us that you are exporters of all cotton bed-sheets and pillowcases. 2) We have seen your advertisement in Alibaba. com and are interested in… 3) We have been informed by the Bank of Canada, Vancouver, that you are one of the leading exporters of textiles in Shanghai and … 4) We learn from our Embassy in your country that you are manufacturing and exporting a variety of Cassette Tape Recorders… ; (esp. in the first enquiry) addresser’s self-introduction, e.g. 1) We are large dealers in textiles and believe there is a promising market in our area for your goods. 2) We are proud to inform you that we are one of the biggest silk importers in the world, and we’ve been importing from India before. 3) Our firm, established nearly half a century ago, has extensive connections with food stores in the cities and towns. (Letter 3, Unit Two) ; what you want: . illustrated cata