宁波外贸企业应用电子商务的绩效分析毕业论文（已处理）.docVIP

宁波外贸企业应用电子商务的绩效分析毕业论文 摘 要 随着经济突飞猛进的发展,网络时代的到来,“电子商务”对于21世纪的人们来说已不再陌生,甚至成为了现代生活中不可缺少的一部分,它广泛应用于计算机,旅游,商业,金融证券等各个领域。而对于宁波这样一个以外贸推动经济发展的港口城市来说,电子商务无疑给这个城市的经济发展注入了新的血液与活力。 本文以宁波外贸企业为对象,利用统计局相关数据以及问卷调查得出的结果对宁波外贸企业应用电子商务的情况做分析,还通过对企业相关员工的访谈得到所需资料,然后通过数据分析以图表的形式呈现出相应的结果,并从这些结果中找出存在的问题,提出相应的政策建议,为宁波外贸企业电子商务的建设与应用提供思路。 问卷调查的发放以宁波外贸企业为对象,发放了将近50个公司,每个公司5份,总共150份,通过自己、父母以及身边的朋友一起发放到各个公司,最终有效问卷数为130份。 关键词:外贸;电子商务;绩效; Abstract With the rapid development of the economy, the network era, E for the 21st century, people who are no longer strange, and even become a modern indispensable part of life; it is widely used in computers, tourism, business, finance securities and other fields. As for foreign trade, Ningbo, a port city in economic development, the e-commerce no doubt the citys economic development has injected new blood and vitality. In this paper, the object of foreign trade enterprises in Ningbo, the use of statistical data and survey data obtained foreign trade enterprises in Ningbo application of e-commerce situation, and so, through interviews with relevant staff of enterprises get the necessary information, and through data analysis to?the form of a chart showing the results of statistical data, and from these results to identify the existing problems, propose appropriate policy recommendations, foreign trade enterprises in Ningbo Construction and applications of e-commerce ideas. The issuance of questionnaires targeting foreign trade enterprises in Ningbo, nearly 50companies, 5copies of each company, a total of150, by themselves, parents and friends around distributed to each company, the final number of 130 valid questionnaires. Keywords: foreign trade; e-commerce; performance; 目 录 1 宁波外贸企业应用电子商务的现状分析 1 1.1宁波外贸企业应用电子商务的基本状况 1 1.1.1 企业电子商务的基本发展现状 1 1.1.2 企业网络建设与电子商务应用状况 1 1.2 宁波外贸企业实施电子商务的必要性 3 2 宁波外贸企业应用电子商务的绩效分析 4 2.1