外语系941.pptVIP

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外语系941.ppt

New Words and Expressions 11. net profit 净利润 (gross profit,gross margin 毛利润或总利) 12. low end competition 低端竞争 Eg: There is no low-end business, only low-end services. 没有低端的业务,只有低端的服务。 13. e-commerce 电子商务 14. overcapacity 生产能力过剩 15. acclaimed 受欢迎的,盛誉的 16. thrive 兴旺,繁荣 * fhfh gjhhj jklk; gjhhj jklk; gjhhj jklk; gjhhj jklk; gjhhj jklk; gjhhj jklk; gjhhj jklk; 外语系 纺织商务英语 Textile Business English * fhfh Module One * fhfh 1. To know the basic information about China’s textile industry. 2. To learn what English for Textile Business will deal with. 3. To lay the basic foundation for students’ future career. Learning Objectives * fhfh Lead-in—Group discussion 1. What’s the teaching purpose of English for Textile Business ? 2. What qualities will be developed for the students after learning Textile Business English? 3. What makes a successful businessman? 4. What would you like to do in the future? * fhfh Ten Modules of English for Textile Business 1 Introduction 2 Business Reception and Arrangement 3 Company 4 Banquet Activities 5 Working Together * fhfh Ten Modules of English for Textile Business 6 Marketing 7 Contract and Order 8 Packing, shipment and insurance 9 Problems 10 Annual Meetings * fhfh Comprehensive practice to English for Textile Business 1 Receiving A Delegation 2 Attending A Trading Fair 3 Making An Order * fhfh Notes to Reading 1. module n 模块 2. competency n. 能力 3. textile n. 纺织 4. Business Etiquette n 商务礼仪 5. communicative skill 沟通技能 6. banquet n. 宴会;v. 宴请 7. marketing survey 市场调研 8. promote v. 促销 9. advertise v. 等广告;为…做广告 * fhfh A. Career for Life Lead-in questions: 1. What career do you like to take after graduation? 2. Some people think that textile industry is a sunset industry? 3. What do you think of if? What prospect do you think textile industry has? Passage Reading * fhfh Career for Life Lili Wong, a 35-year-old woman, lives a life very similar to that of other housewives. Things change late

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