沃尔马的包装要求.docVIP

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沃尔马的包装要求.doc

? ALWAYS LOW PRICES. ? Packaging General Information Last Updated 10/25/06 WAL-MART CONFIDENTIAL Direct Import / Imported Merchandise: Global Procurement (G.P.) will follow the General Guidelines below IN ADDITION to SPECIFIC PROCEDURES as required by Wal-Mart? Stores, Inc. When the Merchandise Supplier is working with our design / production agencies the following applies: Design Source Requirements: Style Guides are provided as brand identity guides for Wal-Mart? private label, generic or seasonal program(s). Art Adaptation: ? Correct product information is to be inserted where indicated without changing the format. ? Adaptations for size and template adjustments are permitted. ? Strict adherence to this guide is mandatory to maintain the overall program consistency. ? Redesign of art, logo or components of the art is not permitted. ? Design Source is not permitted to release any or all of the manual(s) to the supplier. Proo?ng: ? Initial proof must be sent by the design source to supplier for review and corrections. Note: when merchandise is purchased through our Global Procurement Team they must also receive proofs for review. ? All Wal-Mart? approved design sources are required to electronically send all private label / generic packaging adaptations to the Product Development o?ce for secondary proo?ng prior to releasing the artwork to the supplier. ? Electronic proofs should be in pdf format and should be placed in the appropriate design source folder on the ftp site for downloading. EXCEPTON: For Seasonal First-In-Series items, all support ?les and photography ?les must be included with each proof. ? Photography proofs must be no less than 72 dpi resolution. ? After proofs have been reviewed by the Wal-Mart? Product Development packaging team, they will be sent to the Merchandise buyer for ?nal approval. ? If revisions to a proof are requested by either the Packaging Team or the Merchadising Team, the Packaging Team will relay the reques

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