标准化企划程序.pptVIP

学习 教程 教材 多媒体课件【友情分享】GOOD GOOD STUDAY, DAY DAY UP↗↗ The Planning Process標準化的企劃程序 第八年度講授 2001 January-June 博士候選人 楊峰州 企劃休閒活動的源起 Pressures 壓力逼迫的動作 Needs 需要浮現的索求 Problems 問題發生的產物 Interest 興趣驅動的使然  Prior to the step one Organizing for planning 為企劃而組合 Types of concerns 關注的形態 Issues 問題 Problems 疑難 What research tell us 研究告訴我們….. Factors that influence the demands Step One Specifying the Problem or the Areas of Needs Influencing factors Demographic Resources Behavior Attitude Preferences Research methods Inventory questionnaires Library Other resources / comparative needs resources