建筑企业外拓市场困惑及对策.docVIP

建筑企业外拓市场困惑及对策 　　摘要： 浙江省建筑企业实施“走出去“的发展战略已取得显著成效，但也遇到很多困难，其巨大的发展潜能有待于进一步发挥，本文探讨存在的困惑，并提出解决办法，期望引起相关行业领导重视。 　　关键词：外拓市场，困惑，对策， 蓝海 　　Abstract: zhejiang province building enterprise implementation of the going out strategy has achieved remarkable results, but also met with many difficulties, the huge development potential needs to be further play, this paper discusses the existence of confusion, and puts forward the corresponding solutions, expect caused relevant industry leadership attention. 　　Keywords: exploiting market outside, confused, countermeasures, blue ocean 　　中图分类号：C29文献标识码：A文章编号：