从品类管理的角分析零售行业库存管理策略.docVIP

從品類管理的角度研究零售行業庫存管理策略 Inventory Model for Retail Industry Based on Category Management 盧慶 （電子科技大學經濟與管理學院，成都，四川，中國，610054） 摘要 針對連鎖超市經營的品類繁多，各品類毛利率、銷售量等屬性各不相同的特徵，本文對連鎖超市多品類庫存管理的策略進行了研究。首先，研究服務水準與缺貨成本的關係；然後，採用零售商導向的品類角色方法對品類進行概念分類，並差異化設定品類的服務水準；接下來，考慮品類需求變化的週期性，通過擴展的一次指數平滑模型進行需求預測；最後，得到不同品類的最優訂貨點和最優訂貨週期。本文結論為：服務水準是企業利潤函數的凸函數，差異化設定服務水準可以增加企業的利潤；在差異化設定服務水準的情況下，最優訂貨點為： ；在品類需求量已知的條件下，最優訂貨量為：。 關鍵字：庫存管理；品類管理；一次指數平滑預測；服務水準；最優訂貨點；最優訂貨量 ABSTRACT In this paper, we model a new inventory system to solve the problem with which Supermarket chains face the multi-category stock management. To begin with, we study on the relationship between the corporate profits and service level. Then, multi-category commodity is classified by and set up the different standard of service level. Thirdly, considering the cycle of the multi-category commodity demand, we extend the HYPERLINK /dict_result.aspx?searchword=%e4%b8%80%e6%ac%a1%e6%8c%87%e6%95%b0%e5%b9%b3%e6%bb%91%e6%a8%a1%e5%9e%8btjType=sentencestyle=t=linear+exponential+smoothing+modellinear exponential smoothing model to forecast the demand. The last but not the least, we get different category of HYPERLINK /dict_result.aspx?searchword=%e6%9c%80%e4%bc%98%e8%ae%a2%e8%b4%a7%e7%82%b9tjType=sentencestyle=t=optimal+order+pointoptimal order point and the optimal order cycle. The thesis conclusion is the following content: Service level is a convex function of corporate profits, set the level of service differentiation can increase the profits of enterprises; Differentiated service levels set in the case, the optimal order point is; Demand in the category of known conditions, the optimal order quantity is Keywords: inventory management, category management, HYPERLINK /dict_result.aspx?searchword=%e4%b8%80%e6%ac%a1%e6%8c%87%e6%95%b0%e5%b9%b3%e6%bb%91%e6%a8%a1%e5%9e%8btjType=sentencestyle=t=linear+exponential+smoothing+modellinear exponential smoothing model, service level, HYPERLINK /dict_result.aspx?searchword=%e6%9c%80%e4%bc%98%e8%ae%a2%e8%b4%a7