中国时装插画的设计风格探微中文提要.PDF

中国时装插画的设计风格探微 中文提要 中国时装插画的设计风格探微 中文提要 时装插画以时装为表现主体，传播时装信息与时尚生活理念，具有独特的艺术魅 力。 中国时装插画始于民国时期，出现在生活中的多个领域如书报、生活用品等，对 人们的生活影响深远。此时的时装插画在人物造型、着装风格和绘画手法上都具有明 显的中国画风格特点：人物形态娇小婀娜，局部刻画细致，中西合璧的服饰，色彩柔 和素雅，流畅的线条穿梭于画面，线与色相互交融，是一幅美妙的绘画作品。 20世纪40年代到改革开放前的时装倍受冷落，中国时装插画的发展处于低谷。直 至改革开放后，中国服装兴起带动时装插画的发展，中西文化交流频繁。中国时装插 画不断学习西方的成功经验，审美标准、穿着风格和绘画手法加速西化，多种时装插 画风格并存，民族特点逐渐弱化。中国时装插画应该借鉴早期的经验，抓住鲜明的民 族特点呈现于现代时装插画设计中，为现代设计增添文化内涵，为民族文化增添活力。 关键词：时装插画、设计风格、西化、民族特色 作 者：毕丽丽 指导老师：张朋川 I China Fashion Illustrator Study on the Design Style Abstract China Fashion Illustrator Study on the Design Style Abstract Fashion illustrator which performs main for fashion is a form of visual communi － cation, can convey the popular fashion information and lifestyle concept in the way of image to the public, which is also a visual enjoy and has a unique artistic charm in the fashion advertisements. China fashion illustrator began in the period, appeared in a number of areas of life such as books, supplies, and so on far-reaching impact on peoples lives. Through a large number of images collected from the early start with a picture of the characters in fashion illustration, painting and dressing changes on the way deconstruction of the performance analysis, summarized the early Chinese fashion illustrator with rich Chinese painting style: People petite graceful shape, local characterization, meticulous and gradually westernized clothi