阅读理解——广告应用文-2017年高考英语百日突围系列.docVIP

阅读理解——广告应用文 方法与技巧 广告类阅读题内容主要涉及的是与人们生活息息相关的信息，如产品宣传、服务介绍、招生招聘等。 广告应用文的特点：标题醒目，重点突出，条理清楚。 广告类阅读材料的用词有以下“三多”特点：一是人名、地名、专有名词多；二是生词多；三是缩略词、省略句多。 命题形式： 广告类阅读是近几年高考英语阅读理解最常考的题材，在阅读理解的选材中占有很大的比重命题者的目的是要考查考生提取信息和处理信息的能力，所以命题的题型多是以获取信息为主的细节理解题。 解题技巧： 解答此类试题，可以从以下几个方面着手考虑： 一般来说，广告信息类阅读文章的内容丰富，如产品广告、招聘广告、风景名胜介绍、房房屋出租、招生广告、演出广告、节目介绍等。广告类阅读理解的突出特点是题干长、信息量丰富，所以该文体通常以细节理解题为主要题型；命题所涉及的信息往往具有位置分散、覆盖面广等特点。 在解决广告类阅读文章的细节解题时，考生要能迅速捕捉和解题相关的有效信息，通过分析、比较、归纳和推理等手段选出正确答案，排除不符合题意和文意的选项。根据广告类阅读文章信息量大的特点，考生可以先浏览文章后面的问题，然后带着问题看文章，这样，在阅读过程中可以大胆忽略和解题无关的信息，快速抓住有效信息，以达到正确解题的目的。 广告应用文阅读是高考阅读理解中难度最低的一种题型，这是必须得满分的试题。对待这种题一定要稳扎稳打，力争得满分。 体验高考 1. 2016·全国卷Ⅰ] A You probably know who Marie Curie was, but you may not have heard of Rachel Carson. Of the outstanding ladies listed below, who do you think was the most important woman of the past 100 years? Jane Addams(1860—1935) Anyone who has ever been helped by a social worker has Jane Addams to thank. Addams helped the poor and worked for peace. She encouraged a sense of community(社区) by creating shelters and promoting education and services for people in need. In 1931, Addams became the first American woman to win the Nobel Peace Prize. Rachel Carson(1907—1964) If it werent for Rachel Carson, the environmental movement might not exist today. Her popular 1962 book Silent Spring raised awareness of the dangers of pollution and the harmful effects of chemicals on humans and on the worlds lakes and oceans. Sandra Day OConnor(1930—present) When Sandra Day OConnor finished third in her class at Stanford Law School, in 1952, she could not find work at a law firm because she was a woman. She became an Arizona state senator(参议员) and, in 1981, the first woman to join the US Supreme Court. OConnor gave the deciding vote in many important cases during her 24 years on the top court. Rosa Parks(1913—2005) On December 1, 1955, in Montgomery, Alabama, Rosa Parks would not give up her seat on a bus to a white passenger. Her simple act landed Parks in prison. But it also