网站个性化服务的研究.docVIP

网站个性化服务的研究 　　【摘要】文章针对电子商务网站个性化的需求，着重分析了网站个性化服务的内涵、个性化服务策略和网站个性化服务发展的现状及前景。 　　【关键词】电子商务网站；个性化服务；个性化消费 　　Abstract：In the era of e-commerce，with the idea of personalized service and the continuous service model enjoys popular support，information and services as a business transaction platform for e-commerce sites，but also to be from the past-size-fits-Proposing something new and different to change and take the personality development of the road to Conform to the direction of the development of enterprises and competitive strategy．The article personalized e-commerce sites for the needs of We