联邦快递在中国的本土化战略-研究.pdf

ABSTRACT Since1 multinationalshave in 993，world．famous toinvest begun China thenumberofthe investmentincreased extensively,SO projects ordertoconsolidatethe in strate：gic sharply．In positionChina，these have in in multinationals Chinarecent competeddrastically years，and from localizationtotheactivelocalization changedpassive gradually． Thishas tomultinationalsinChinas meanings strategic long—term ithasa influence development．Meanwhilefar-reachingonChinese economic Chinese to development，andpromotes enterprises participate intheinternationaland more economycooperationactively． Asthe FedExcanleintoChina largestglobalExpresscorporation by the ofcoilaborationwithSINOTRANSin1984．nle of Way development FedExwaslikea bamboointhe several splitting past isthemain in the stratagemChina，andproducedfar-reaching meaning forthe ofthe ofour developmentlogisticsindustrycountry． atransnationalbusin