第七届全国农运会媒体服务运作研究-体育学专业论文.docxVIP

第七届全国农运会媒体服务运作研究 第七届全国农运会媒体服务运作研究 万方数据 万方数据 ABSTRACT In todays increasingly close relationship of sports and media, media services, as an important element of the tournament operation, but also as a key link of public relations events, highlights the growing role in the practice of major sports events. Media Services is a direct impact on the operational level of the season to the overall effect of the media reports affect the evaluation of the media throughout the tournament. How well the operation of media services, sports media to create a good public relations, good coverage of the tournament thus contributing to the news media, to disseminate the correct guidance of public opinion, to reach a good spreading effect is an important issue facing organizers of major events . The organizers of major sporting events come to realize that participated in the events reported in the news media workers to provide quality services, good media public relations play an important role in the operation of the major sports events. China is a large agricultural country, the rural population of nearly 900 million, the CPC Central Committee and the State Council attach great importance to the three rural farmer sports is an integral part of building a new socialist countryside. China is the worlds only countries regularly organized by the National Farmers Games. National Farmers Games has gradually accomplishing with Chinese characteristics, the characteristics of the times, rural characteristics of the new national Games. By the Organizing Committee of the Seventh National Farmers’Games media service operation process, from which you can explore the the media service mode of operation and effects of major sports events. And reveal the importance of sports public relations theory in the large-scale sporting events media services. 2012the 7th National Farmers’Games Organizing Committee for the news media to provide high-quality hardware and software conditions and personalized serv