自考国际商务英语复习资料.doc

lesson 1 International Business International business国际贸易 Transaction between parties from different countries. Sometimes business across the borders of different customs areas of the same country is also regarded as import and export. Visible trade有形贸易 The form of commodity trade. i.e. exporting and importing goods produced or manufactured in one country for consumption or resale in another. Invisible trade无形贸易 The form of service trade. i.e. transportation, communication, banking, insurance, consulting, information etc. Franchise特许 An arrangement by which an monopoly producer or owner gives another permission for the exclusive right to manufacture or sell the products in a certain area. Franchising特许经营 A special form of licensing. A firm, called the franchisee, is allowed to operate in the name of another, called the franchiser who provides the former with trademarks, brand names, logo, and operating techniques for royalty. Licensor 给予许可的人A person or a company granting a licence Licensing许可经营/国际许可 A firm lease the right to use its intellectual property to a firm in another country. Such as trademarks, brand names, patents, copyright or technology. Non-tariff barrier非关税壁垒 All forms of man-made obstructions to international trade other than tariffs, including prohibitions and quotas, etc. Portfolio证券 The entire collection of investments in the form of stocks, bonds, or certificate of deposits for purposes other than controlling. Turnkey contract交钥匙工程 One in which one of the parties agree to supply, at the contract price, a complete product ready for use, such as a new home, factory, ship, etc. Contract manufacturing承包生产 A firm can concentrate on their strongest part in the value chain. 11. Major differences between international business and domestic business. Ans: Differences in (1) legal system (2) currencies (3) cultural background: language, customs, traditions, religion, value, behavior etc.