单元六《营销主管如何监督与评估》.pdf

Professional Management Systems for Agency Leaders · · · · · · · · · Module Six · How to Set Goal for Commitment 如何为承诺而设定目标 MONITORING MEASURING 监督与评估 How to How to Set Effective Set Effective Measuring Monitoring System System 如何建立有效的评估系统 如何建立有效的监督系统 Structure of Module 6 Structure of Module 6 6 Key Concepts 6 2 Home Assignments 2  4 Workshops 4 6 Key Concepts 6 Key Concepts Production Triangle Production Triangle Growing Winners Growing Winners “PEP” Sessions “PEP” Sessions Staying Brilliant On The Basics Staying Brilliant On The Basics Achieving Vertical Growth Achieving Vertical Growth Set the Management Focus Monthly Set the Management Focus Monthly Law of 72 An idea or strategy accepted as a doable one, must be implemented in 72 hours. If not, the enthusiasm and worth-whileness diminish dramatically. 5 Law of 72 1. 2