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EQUITY RESEARCH | July 13, 2016
Innovation flourishes where there
are big problems to solve, and
few problems are as large as the
need to feed the world. In the
latest in our Profiles in
Innovation series, we explore
how agriculture offers fertile
ground for a confluence of
technology trends, from sensors
and the Internet of
Things to
drones, big data and autonomous
driving. We see the potential for
Precision Farming to lift crop
yields 70% by 2050 and create a
$240 billion market for farm tech,
adding to agriculture’s long
history of holding off a
Malthusian crisis.
PR O F I L E S I N IN N OV A T I O N
Precision Far ing
Cheat ing Malt hus w it h Digit al Agricult ure
Goldman Sachs does and seeks to do business with companies cove ed in its esea ch epo ts. As a
esult, investo s should be awa e that the fi m may have a conflict of inte est that could affect the
objectivity of this epo t. Investo s should conside this epo t as only a single facto in making thei
investment decision. Fo Reg AC ce tification and othe impo tant disclosu es, see the Disclosu e
Appendix, o go to / esea ch/ hedge.html. Analysts employed by non-US affiliates a e not
egiste ed/qualified as esea ch analysts with FINRA in the U.S.
The Gold an Sachs Group, Inc.
July 13, 2016 Profiles in Innovation
Contents
PRECISION FARMING in numbers 3
Precision Farming: Cheating Malthus with Digital Agriculture 4
The Ecosystem: Precision Farming - Key Players
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