商务英语翻译实务-高职-Chapter 5 Marketing and Business Negotiation.pptxVIP

;;1. 掌握市场营销的常用词汇与句型。 2. 掌握常见的汽车英语词汇。 3 . 熟悉直译法翻译策略。 4. 了解食品英语的常用词汇。;延迟符;Warm-up There should be five words in each set. The missing word in the box is linked to the other four words. All the words have business connections. What are the missing words? Write them in the boxes.;Warm-up 2. The Four P’s In this table there are 24 aspects of marketing and 4 categories of the marketing mix — Product，Price，Promotion and Place. Decide which category each aspect of marketing belongs to. The first one has been done for you as an example. ; √;延迟符;About the topic;About the topic;About the topic;About the topic;About the topic;About the topic;About the topic;About the topic;About the topic;About the topic;延迟符;Case Study;Case Study;Case Study;Case Study;Case Study;Case Study;Case Study;Case Study;Case Study;Case Study;延迟符;Knowledge Linking—汽车词汇;Knowledge Linking—商务词汇;Knowledge Linking—商务词汇;Knowledge Linking—Sentence Patterns;延迟符;Translation Skills;Translation Skills;Translation Skills;Translation Skills;Translation Skills;Translation Skills;Translation Skills;Translation Skills;Translation Skills;Translation Skills;Translation Practice;Translation Practice;Translation Practice;Translation Practice;Translation Practice;Translation Practice;Translation Practice;Translation Practice;Translation Practice;Translation Practice;延迟符;Learn More;Learn More;Learn More;Learn More;Learn More;Learn More;Learn More;Learn More;Learn More;Learn More;Learn More;Learn More;Learn More;Learn More;;1. 掌握与外商谈判口译任务中的常用词汇和句型。 2. 熟悉口译笔记的必要性、特点和内容。 3. 熟悉外商谈判的原则和方法。;延迟符;Warm-up;Warm-up;延迟符;Background Information;延迟符;Knowledge Linking;Knowledge Linking;Knowledge Linking;Knowledge Linking;Knowledge Linking;Knowledge Linking;Knowledge Linking;延迟符;Case StudyCase I;Case StudyCase I;Case StudyCase I;Case StudyCase I;Case StudyCase I;Case StudyCase II;Case StudyCase II;Case StudyCase II;Case StudyCase II;Case StudyCase II;Case StudyCase II;C