基于战略的质量管理研究-工商管理专业论文.docxVIP

中文摘要本文立足于当前我国企业质量管理的实际情况，吸收各种管理思想，从提高 中文摘要 本文立足于当前我国企业质量管理的实际情况，吸收各种管理思想，从提高 企业竞争力的角度分析企业质量管理，提出要建立适合企业内外环境的质量管理 战略，不能求新、求异，不能超越企业自身水平，并指出实用适合就是好战略，能提 升企业竞争力就是好战略。 本文把质量管理作为一个动态的、系统的、发展的过程，不同时期、不同情 况围绕不同的战略目标而展开。在具体的管理策略上，采用对比法、系统法和质 量数据分析的工作方法。 本文提出了系统的质量战略管理框架：在企业战略框架下进行质量战略管 理，把质量的经济性放在质量战略管理中一个重要的位置，建立一个与质量战略 相适应的质量文化，调整组织结构以利于战略的执行。质量战略由质量战略目标 的制定、质量战略的执行、质量战略的选择和质量战略的评估等方面组成。 本文对质量战略管理的研究，不仅为企业提供了一个质量战略管理框架，更 重要的是为企业在不同时期提出了不同的质量管理思路，使企业处于一个正确的 上升的管理状态，最终达到顾客满意、股东和员工满意、社会满意，使企业实现 真正的“追求完美、达到卓越”的企业目标。 关键词：质量战略质量文化质量绩效质量成本 ABSTRACTBased ABSTRACT Based on various management methodologies and the development condition of domestic enterprise’S quality management,this dissertation focused on enterprise quality strategy analysis in order to build its core competence．It WaS emphasized that the strategy worked out must fit both enterprise’S outside and inside environment． Besides，it should not pursue originality and follow foreign styles blindly．The one which suited the present condition and could ascend it to a higher level was thought to be profitable． In this dissertation，quality management Was treated as a dynamic，systematic and progressive process．So management work was carried out according to the certain strategic objective in different periods and conditions，in which comparison， system theory and quality data analysis WaS used． A framework of systematic quality strategy，management methodology was established，in which quality management Was implemented under the enterprise’S strategy framework and the economic value of quality Was placed at an important position．Accordingly,the quality culture was developed and organization structure was adjusted to the execution of strategy．The quality strategy Was comprised of such steps as objective working out,strategy execution，strategy selection and strategy evaluation． The methodology for quality strategy management proposed in this dissertation would not only provide a framework for enterprise’S quality management but al