基于特征价格模型的商品房分户定价研究——以长沙市麓谷小镇项目为例-土地资源管理专业论文.docxVIP

分类号 分类号 密级 学校代码 10542 学号2Q 12Q2 1幽 基于特征价格模型的商品房分户定价研究 ——以长沙市麓谷小镇项目为例 Research on the Pricing Model of Commercialercial HousOUse Basedasell On OnIC 研究生姓名 塞』胜 导师姓名、职称 郑重查垂i熬撞 学 科专 业 圭些资遗篮墨 研 究 方 向 ±些叠俭鱼废些主鳘堡 湖南师范大学学位评定委员会办公室 二零一五年五月 万方数据 摘 摘 要 近年来，随着政府对房地产市场的密集调控，房地产开发商与消 费者之间的“博弈”心态加剧。市场环境的变化迫使房地产商不得不 重视销售问题。而价格正是影响销售的最重要因素之一。如何科学、 合理地制定商品房价格已成为房地产商亟待解决的难题。本文旨在从 特征价格理论出发来建立商品住宅定价模型。 本文以住宅特征价格理论为基础，根据特征价格模型建模思想， 找出影响长沙市商品住宅价格的主要因素，依据逐步回归分析法确定 了模型的输入变量，探讨了特征价格模型的检验途径及方法。并结合 目前常用的朝向系数法及户型系数法等房地产定价方法，通过实际案 例，确定了住宅的分套价格。 本文按照从基础理论出发进行实证分析的思路，采用定性分析结 合定量分析的方法，在对特征价格基本理论进行定性阐述的基础上， 运用长沙市121个楼盘的具体数据进行了定量分析，构建了长沙市商 品住宅的定价模型，以期能够为房地产开发商及消费者提供参考。 关键词：特征价格模型商品住宅分户定价长沙市 万方数据 Abst Abst ract In recent years，the“game”attitude between Property developer and consumers are intensified with intensive control of Government on the real estate market．As the market conditions rapidly changed，the real estate business are forced to pay their attention on the issue of sales．In fact，the most important factors that affect selling is the price．So the difficult problem faced by the real estate business is how to formulate the price of commercial housing scientifically and reasonably．This study is based on Hedonic Price theory to build the price model of commercial housing． Based on the Hedonic Price theory,this thesis aims to identify the main caused factors affecting the price of commercial housing in Chang sha with the ideas of the hedonic price modeling．Then we have to determine the entered variable models according to the stepwise regression analysis and explore the ways and means with the hedonic price model test．Through the actual cased，this study also combined with the current common orientation coefficients methods and apartment layout coefficient methods and other real estate pricing methods to determine the price of residential sub-sets． II 万方数据 This This thesis is mainly based on basic theoryto an empirical analysis research combined with qualitative analysis and quantitative