商务文化与策略报告 outcome3,4,5.doc

PAGE \* MERGEFORMAT PAGE \* MERGEFORMAT 1 Content TOC \o 1-3 \h \u HYPERLINK \l _Toc26525 1.0 Introduction PAGEREF _Toc26525 1 HYPERLINK \l _Toc11555 2.0Outcome 3 4 PAGEREF _Toc11555 1 HYPERLINK \l _Toc24659 2.1 business strategies PAGEREF _Toc24659 1 HYPERLINK \l _Toc21291 2.2 business strategy and strategic choice PAGEREF _Toc21291 3 HYPERLINK \l _Toc20056 2.3Two different business strategies PAGEREF _Toc20056 4 HYPERLINK \l _Toc14053 2.4 forces for change PAGEREF _Toc14053 5 HYPERLINK \l _Toc12142 2.5 Four potential benefits PAGEREF _Toc12142 6 HYPERLINK \l _Toc11764 3.0 outcome 5 PAGEREF _Toc11764 6 HYPERLINK \l _Toc15857 3.1 The function of management PAGEREF _Toc15857 6 HYPERLINK \l _Toc24444 3.2 Influences on change management programme PAGEREF _Toc24444 7 HYPERLINK \l _Toc27076 3.3 Analyse change by using a recognised model PAGEREF _Toc27076 7 HYPERLINK \l _Toc5089 3.4 The way to minimize changes PAGEREF _Toc5089 8 HYPERLINK \l _Toc14753 4.0 conclusion PAGEREF _Toc14753 9 HYPERLINK \l _Toc8012 5.0Reference PAGEREF _Toc8012 10 1.0 Introduction This report through to The AG of data and information collection, analysis The problem a lot of AG, such as The influences on change management programme, The function of management, and The influences on change management programme, and so on. At the same time, through this report we also learn a lot of knowledge on business culture strategy. 2.0Outcome 3 4 2.1 business strategies Porters?Generic?Strategies Michael Porter has argued that a firms strengths ultimately fall into one of two headings: cost advantage and differentiation. By applying these strengths in either a broad or narrow scope, four generic strategies result: cost leadership, differentiation, and focus. These strategies are applied at the business unit level. Cost Leadership Strategy Definition The Cost Leadership strategy is exactly that – it involves being the leader in terms of cost in your industry or market. Si