公关文稿 - POWERPOINT TEMPLATE.pptVIP

Unit 8 PR Documents 公关文稿 知识目标： 1. 了解公关文稿的行文方式、文 体类型和语言特点。 2. 掌握公关文稿的常用翻译技巧。 3. 掌握被动语态的常用翻译方法。 能力目标： 1. 能够正确翻译公关文稿中的常 用词汇和句型。 2. 能够熟练地翻译各类公关文稿。 3. 能够正确翻译被动语态的句子。 Contents Section 1 Introduction Section 1 Introduction Section 1 Introduction Section 1 Introduction Section 2 Lead-in Section 3 Methods and Techniques Section 3 Methods and Techniques Section 3 Methods and Techniques Section 3 Methods and Techniques 新闻稿 (Press Release\ News Release) 致辞 (Speeches) 商务演讲 (Business Speeches) Section 4 Words and Expressions Section 4 Words and Expressions Section 4 Words and Expressions Section 4 Words and Expressions Section 4 Words and Expressions Section 5 Complementary Reading Section 6 Notes 公共关系的产生与发展 /public_relatvie/chap2/chap2-2.htm 备忘录（Memorandum） 会议记录（Minute） Section 7 Practice 1. We are all thrilled that you won in such a famous contest. 2. On behalf of the Organizing Committee of the Beijing International Swimming Meet, I extend my warm welcome to all of you to this opening ceremony. 3. May the joy and happiness around you today and always. 4. Happy New Year, everybody. I am very happy to see all of you here to celebrate the arrival of the new year. 5. We are very sad to say good-bye to Mr. Brown. Section 7 Practice MESSAGE FOR_________________________________________________ FROM________________________________________________________ OF__________________________________________________________ PHONE NUMBER________________________________________________ □TELEPHONED □WILL CALL AGAIN □CALLED TO SEE YOU □RETURNED YOUR CALL □WANTS TO SEE YOU □URGENT □PLEASE CALL □VISITED YOUR OFFICE □OTHERS Section 7 Practice XX 贸易公司____________