跨文化交际课件Lesson-3---Culture--Emic-vs-Etic.pptVIP

Primarily the etic approach since you are not living in another culture Will teach you principles for both approaches What is the best way? Communication is dynamic: it is not a static thing but a dynamic process which maintains stability and identity through all its fluctuations. Communication is irreversible: the very fact that communication has occurred (or is occurring) means that the persons in communication have changed, however subtly. Once the transaction begins, there can be no retreat, no fresh start, no way to begin all over again. Communication is proactive: in communicating we are not merely passive respondents to external stimuli. When we communicate, we enter the process totally and are proactive, selecting, amplifying, and manipulating the signals that come to us. Communication is interactive on two fronts: Intrapersonal: where a person assigns significance to massages apart from the presence of another person Interpersonal: it takes place between two or more parties and consists of a complex process whereby each maintains a shared frame of reference, or coorientation, . . . Communication is contextual: it never takes place in a vacuum; it is not a pure process, devoid of background or situational overtones; it always requires at least ones minimal sensitivity to immediate physical surroundings, an awareness of setting or place that in turn influences the ebb and flow of what is regarded as personally significant. * Everything that we do communicates--it is impossible for us to stop communicating The goal of communication is always more than just to impart information--persuasion is behind everything we do. Even a simple Hello is an act that is requesting a response (or an acknowledgment of your existence and relationship with the person to whom you say Hello). The communication process is generally more complex than most people realize: To some it seems that communication must be a simple thing because we communicate all the time. Afte