第一章战略管理综述.pptVIP

* * * * * * Copyright 2007 Prentice Hall Ch 1 -* Advantages of International Operations (cont’d) Less intense competition Lower taxes Economies of scale Copyright 2007 Prentice Hall Ch 1 -* Disadvantages of International Operations Difficult communications Underestimate foreign competition Cultural barriers to effective management Complications arising from currency differences * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * Copyright 2007 Prentice Hall Ch 1 -* Vision Statement – What do we want to become? Mission Statement – What is our business? Key Terms Copyright 2007 Prent