高中英语 Unit 1 Advertisi Reading讲义 牛津译林版必修.pptVIP

Fill in each blank with no more than one word according to the text. * 1. Do you like advertisements? 2. Do you think there are too many of them and that they are everywhere? 3. Do you think advertisements play an important part in our lives? Why or why not? 4. Why do companies and organizations advertise? What kind of things can be advertised? 5. Can you give some examples of these types of advertisements? Some advertisements are meant to sell products or services, and some to make people think about problems in society or about people who need help. to sell product to sell service to make people think about people who need help Read the article quickly and answer. 1. What do ads try to persuade people to do? To buy a product or service, or to believe in an idea. 2. What does PSA stand for? Public service advertisements. 3. What do PSAs aim to do? They aim to teach us and help us lead better lives. Most people are not aware of how many ads are around them. 2. Advertisements are always meant to promote a product or service. 3. PSAs are only found in newspapers and on TV. T F F Read the article again and decide whether the following sentences are true or false. PSAs and commercial ads use some of the same methods. 5. Commercial ads can often give us valuable information about how to live our lives. An ad warning people against smoking is an example of PSA. T F T Where are advertisements usually found? They are usually found in newspapers and magazines, on the Internet, radio and television. Read the article once more and find answers to the following questions. 2. What is the major distinction between commercial advertisements and PSAs? commercial advertisements are ones which someone has paid for to advertise products or service, while public service advertisements are often run for free, and are meant to educate people abo