尼尔森：美国千禧一代智能手机使用量已超过传统电视(英文)-26页.pdfVIP

THE NIELSEN COMPARABLE METRICS REPORT Q3 2016 THE COMPARABLE METRICS SERIES | Q3 2016 Copyright © 2017 The Nielsen Company 1 WELCOME Welcome to the Q3 2016 Nielsen Comparable Metrics Report! This is an in-depth study of users and usage – averaged across the U.S. population – with the purpose of aligning methodologies and metrics to display an “apples to apples” view of