Unit Two Establishing business relations建立商务关系.pptVIP

Session Two Where can we find new business opportunity? Usually, information of new business opportunities can be obtained through these channels: Chambers of commerce (商业行会) Commercial Counsellor’s office (大使馆的商务参赞处 ) Newspapers, magazines and other media （报刊杂志和其他的媒体） Other customers’ introduction （其他客户的介绍）Self-introduction to the company （公司的自我介绍） Internet websites 互联网的信息网站 Yellow book/page 电话薄黄页 How to write a first enquiry letter? Usually it should include: A brief mention of how you obtained his name. e.g.We were impressed by the selection of sweaters that were displayed on your stand at the ‘Menswear Exhibition’ that was held in Chicago last month. Or From the latest issue of ‘computer world’ we have learned about your software for IBM PCs. 2. A general introduction of your own company. e.g. We are importers in the Rubber trade in Russia and would like to get in touch with suppliers of Rubber. Our company is a subsidiary of Union Garments and we specialize in the import and export of garments. 3. Some indication of the demands for the goods which he deals in . e.g. There is a promising market here for good quality office machines, and we may be able to place large orders with you. We are looking for a manufacturer who could supply us with a wide range of sweaters for the teenage market. 4. Details of what you would like him to send you. (a catalogue, a price list, samples, etc.) If you have many items to ask, better put them in a list. e.g. Would you please provide information about your products, together with the prices. I would appreciate your sending me an up-to-date price list for your building material. A closing sentence to round off the enquiry. e.g. I look forward to receiving your reply. I look forward to hearing from you. How to answer such an enquiry letter? It should be dealt without delay. Try to be courteous so as to create good first impression on the reader. Remember “A good beginning is half done!” Sampl