咨询技巧：咨询建议书和准备和演示.pptVIP

Presented by: Liew Shin Liat Objectives of this module At the end of this module, participants will be able to: Understand the techniques in preparing and presenting recommendations Recognise the need to group findings, use messages and link ideas in formulating recommendations Understand how consultants formulate logical and defensible recommendations Understand how consultants assist clients in implementation management This module does not include discussions on: Technical and functional subject matters Other consulting tools and techniques 到本次演讲结束时，听众将能够： 了解准备及演示咨询建议书的技巧 认识到在制作建议书时，需要对研究成果进行归类，运用各种信息并将各种概念联系起来 了解咨询顾问如何制作有逻辑、有根据的建议书 了解咨询顾问在执行管理中如何帮助客户 本次演讲不讨论: 技术和职能问题 其他咨询工具和技巧 The first step in preparing recommendations is to sort related ideas准备建议书的第一项工作就是将相关概念归类 Apples苹果 - Fruit水果 Butter黄油 - Dairy Product日用品 Carrots萝卜 - Vegetable蔬菜 Grapes葡萄 - Fruit水果 Milk牛奶 - Dairy Product日用品 Oranges桔/橙 - Fruit水果 Potatoes土豆 - Vegetable蔬菜 Sour Cream酸奶- Dairy Product日用品 Grouping of related ideas help readers aggregate the contents将相关概念归类有助于读者整合内容 Apples苹果 Butter黄油 Carrots萝卜 Grapes葡萄 Milk牛奶 Oranges桔/橙 Potatoes土豆 Sour Cream酸奶 A message adds value to the information and addresses “so what”信息(message)增加了材料(information)的价值并突出了“什么？” A message conveys a single idea一个信息的要意表达一个简单的思想 Messages信息要意 He runs他跑步 I eat我吃 I eat rice我吃饭 Sales has not improved销售没有改进 Step 5 of the project will include 10 interviews 项目的第五步包括10次访谈 IBM should compete in the telephone equipment business IBM应当参与电话设备业务的竞争 Life sciences investment will be doubled next year 生命科学投资明年将成倍增长 A non-message is an incomplete sentence, a label or a question非要意——是一个不完整的句子、或是一个标题或问题 Non-messages 非要意 The black cat which has eaten in the kitchen 那只在厨房里吃东西的黑猫 The pros and cons of setting up an office in Beijing 在北京设立办事处的利弊 Five key success factors of winning business in Russia在俄罗斯成功赢得业务的五个关键因素 What are the main causes of slow growth? 低增长的主要原因是什么？ Analysis of consulting industr