2018中国数字广告可视性基准报告（英文版）.pdfVIP

2018 China Digital Ad Viewability Benchmark Report I. Background: Sizmek is a global independent advertising technology company, with headquarters in New York, USA. In China, we offer digital campaign management, ad serving, and verification solutions. We also provide dynamic creative optimization, viewability measurement and brand safety solutions. Sizmek is accredited by the Media Ratings Council (MRC) for multiple ad formats, including display, rich-media, and video, as well as cross-platform viewability solutions. All data included in this report is in compliance with the