概述市场营销4p分析.docVIP

jxjk An Analysis of Nantong Nike Company Marketing Mix (4P) Product Strategy: Whatever sales method an enterprise employs, the ultimate goal is to sell its products. Since customers buy products to satisfy their needs, what they care most is product. In terms of Nike, no matter clothing or sneakers, they are all professionally designed in order not only to provide the elasticity and tenacity an athlete needs, but also to protect their body. In the face of the increasing ferocity of market competition, Nike brings out many new designs which focus more on relaxation, fashion and body-shaping. Th