新媒体时代舆论对连云港公共安全危机管理消极影响的治理研究.pdfVIP

摘 要 2016 年连云港中法核循环项目危机，是连云港进入新媒体时代后极具典型 意义的由公众舆论触发并助推的公共安全危机。其由一条普通的行业自媒体发 布的信息为导火索，经过自媒体的解读、歪曲、再加工，通过社交媒体的疯狂 转发、猜测、评论，最终让汹涌的民众情绪在线下落地，酿成了一场震惊世界 的公共安全危机。本文运用传播学、危机管理学的有关知识以及案例分析、比 较分析的方法，试图寻找公众舆论触发或助推公共安全危机酝酿、爆发的机制 和影响路径，从而发现通过探测舆情变化规律、捕捉危机因子、厘清公共舆论 场对公共安全危机的作用机制，提高新媒体时代公共安全危机处置的效率和精 准度的方法，摸索出一条高效的社会治理路径。 本文从公共安全危机的见证者、亲历者、影响波及者的角度出发，通过不 同侧重点、层面、过程的环节分析了连云港各级政府在处置 2016-2018 年由公 众舆论触发或助推的公共安全危机时的疏失、成功经验和困惑的成因，并提出 了一些对策和建议。就如何加强对公共舆论场运动规律的分析研判，建立健全 法律、机制保障和预警网络技术体系，运用民间力量参与公共舆论场的引导治 理、重塑社会情感和道德认知等提出了具有建设性和可操作性的设想。这对政 府深刻认识新媒体时代民众通过公众舆论参与社会治理的途径、公共舆论场对 公共安全危机的作用机制、巧妙利用新媒体技术提高公共安全危机的处置效 率、扩大社会治理的参与度，具有很好的实践意义。 关键词：公众舆论；公共安全危机；新媒体时代；舆情；危机管理 I Abstract The crisis of Lianyungang Sino-French nuclear cycle project in 2016 is a typical public security crisis triggered and promoted by public opinion after Lianyungang entered the era of new media. The crisis is triggered by the information released by the We Media, which were decoded, misrepresented and reworked by the We Media, forwarded, inferred and discussed on the Social Media. The turbulent public sentiment eventually turned into a crisis in reality which shocked the world. By using the knowledge of Communication Science and Public Crisis Management, case analysis and comparative analysis, this paper tries to find out the mechanism and the path of public opinion triggering or promoting the ferment and outbreak of public security crisis. From the perspective of witnesses, observers and victims of public security crisis, the author analyses the causes of negligence, successful experience and perplexity of Lianyungang governments at all levels in dealing with public security crisis triggered or promoted by public opinion from 201