物流企业的核心竞争力—以深圳顺丰有限公司为例.docVIP

PAGE 12 PAGE 1 摘 要 随着物流行业在我国的高速发展，物流行业竞争形势日趋严峻。面对市场环境，深圳顺丰有限公司当务之急是提高企业的核心竞争力，使企业在市场竞争中处于领先地位。本文对顺丰竞争能力的发展方向和战略选择等方面进行全面介绍，运用物流管理理论和核心竞争力相关理论对顺丰企业核心竞争力优劣势进行了深入的分析，并提出了相应的合理化培育对策和提升核心竞争力的具体措施。 关键词：物流企业 核心竞争力 战略选择 Abstract With the high-speed development of the logistics industry in China, the competition situation is becoming more and more severe. Facing the market environment, the urgent task of Shenzhen Shunfeng Co., Ltd. is how to improve the core competitiveness of the enterprise, so that the enterprise takes the leading position in the market competition. This paper compre