供应链管理-第三版-Unit2-习题与答案.pdfVIP

Chapter 2 Supply Chain Performance: Achieving Strategic Fit and Scope True/False 1. A company’s competitive strategy defines the set of customer needs that it seeks to satisfy through its products and services. Answer: True Difficulty: Easy 2. The value chain emphasizes the close relationship between all the functional strategies within a company. Answer: True Difficulty: Moderate 3. A company’s product development strategy defines the set of customer needs that it seeks to satisfy through its products and services. Answer: False Difficulty: Moderate 4. A company’s product development strategy specifies the portfolio of new products that it will try to develop. Answer: True Difficulty: Easy 5. A company’s supply chain strategy specifies how the market will b e segmented and how the product will be positioned, priced, and promoted. Answer: False Difficulty: Easy 6. A company’s supply chain strategy determines the nature of procurement and transportation of materials as well as the manufacture and distribution of the product. Answer: True Difficulty: Easy 7. The degree of supply chain responsiveness should be consistent with the implied uncertainty. Answer: True Difficulty: Easy 8. The degree of supply chain responsiveness does not need to be consistent with the implied uncertainty. Answer: False Difficulty: Moderate 9. To achieve complete strategic fit, a firm must ensure that all functions in the value chain have consistent strategies that support the competitive strategy. Answer: True Difficulty: Moderate 10. To achieve complete strategic fit, a firm must ensure that all