麦当劳的历史 英文.pptxVIP

会计学 1 麦当劳的历史 英文 第2页/共11页 第3页/共11页 created How Who McDonalds ＆ 第4页/共11页 The business began in 1940, with a restaurant opened by siblings Dick and Mac McDonald in San Bernardino, California. Their introduction of the Speedee Service System in 1948 established the principles of the modern fast-food restaurant. 第5页/共11页 “ The father of the McDonalds, the fast-food giant ” Ray Kroc made a living by selling for 30 years. At the age of 52, he thought that the most two important elements of restaurant industry are cheap and clean, and thus ....... 第6页/共11页 In 1961, Kroc finally persuaded the McDonald brothers to transfer the restaurant to himself with the price of $2.7 million 第7页/共11页 In 1963, in McDonalds stores , each door s neon light tubes are identified with sales of more than 100 million hamburgers; In the same year, a clown dressed in red clothes and yellow vest ,Ronald McDonalds showed up officially. 第8页/共11页 Ray Kroc built the kingdom of the worlds largest fast food, McDonalds Under the strict system of management, in 1968, Kroc‘s McDonald’s developed to 1000 stores.By the year of 1978 ，the amount reached to 5000. After over 40 years’ development, McDonald‘s has nearly 30 thousand stores in 114 countries and regions around the world, becoming one of three major brands with Marlboro, Coca-Cola. 第9页/共11页 Members YangWanWan(杨湾湾) LiXueMei(李雪梅) LiChang（李唱） ZhaoMin(赵敏) ZhangXin(张昕) ShengJinXiu(盛锦锈) 第10页/共11页 感谢您的观看！ 第11页/共11页