暑期培训2、如何制定战略规划ready1market市场6.research and development已译.pdfVIP

RESEARCH AND DEVELOPMENT To estimate impact of RD on market, it is necessary to calculate quality of products before and after RD implementation. Quality of products is measured in units from 60, as described in topic product quality estimate. When you get MINOR, it is immediately implemented in production in current period (+6 units). Effect on demand from implementing MINOR and getting MAJOR is equal (+6 units). Effect on demand from implementing MAJOR is +20 units. Effect on demand from RD operates throughout all 5 periods. Factor elasticity is different for each market and product,